Friday, April 19, 2024
Philip Keezer
Last week was Mayflower Day, celebrating nearly 400 years since the Mayflower left the UK on its voyage to the new world. The story of the Mayflower’s voyage is a great insight into the history of the world we now live in. Beyond this however, the universal themes epitomised by the voyage leave us with valuable lessons...
Philip Keezer
Market research is key to business success and a vital skill for any entrepreneur who wants to get ahead. There are a number of different strategies and entrepreneurs can use to better understand their customers and their wants and needs. Entrepreneurs can also use market research to learn more about the industry they are...
The debanking scandal currently rocking the UK shows how numerous individuals and small businesses have found themselves suddenly cut off from essential banking services. Allegedly, their affiliations with certain industries or political viewpoints deemed 'risky' led to the termination of their accounts without prior notice or clear justification. This incident serves as a...
The most successful businesses are those which find an unfulfilled need, a gap in the market, something that consumers want but that doesn’t exist yet. Or perhaps it does exist, but it can be done better. It’s against these basic principles that any new business idea needs to be tested. The question is, how...
Philip Keezer
With war in Ukraine putting pressure on energy supply, and energy prices going up across Europe, putting pressure on businesses and individuals, never has there been a better time to harness the power of new technologies to find new ways of generating, transporting and storing energy. So, what technologies are out there? And how...
3 Inspirational Olympians Who Have Written Must-Read Books
The Olympics are well under way in Rio de Janeiro, Brazil and, I don't know about you, but every time the Games roll around, I can't help but watch them. There's just something special about all of the best athletes from around the world coming together and doing their best to take home gold for their countries. Whether it's the...
Podcasts have really blown up in the past couple of years, with more and more people using them as a go-to source of information and entertainment. According to Podcast Insights, there are more than 2 million podcasts broadcasting worldwide, with over 48 million episodes between them. Podcasts are a great way to boost your knowledge, maximise downtime...
Philip Keezer
With office life back following the work-from-home days of COVID-19, the question of the best business attire is returning to the fore. Does your business go back to its traditional, business-casual or business-professional dress code? Do you lean into what people have gotten used to at home and introduce a casual dress code instead?  
Philip Keezer
I recently wrote about the basics of building a supply chain that works for your business. The next thing to consider with supply chains is how to ensure they're compliant and ethical. More and more investors and consumers are focusing on businesses that take their environmental and social responsibility seriously. And, despite resistance...
Philip Keezer
Employees are the backbone of any business and a good team can be the difference between success and failure. Hiring the right people is crucial therefore. Hiring the right team reduces  turnover costs, encourages growth, improves team morale and increases productivity. Finding the right people in a crowded market is difficult however, so, how...

ABOUT ME

Philip J. Keezer
I’m Philip Keezer, entrepreneur, business consultant and mentor. My goal is to develop innovative new technology that makes business easier and allows entrepreneurs to thrive autonomously.

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