Thursday, April 18, 2024
In the world of business, inspiration often serves as the driving force behind ground-breaking ideas and innovations. Every entrepreneur dreams of that "eureka" moment, when an extraordinary concept takes root and propels their business to new heights. While we can't control when inspiration strikes, we can take proactive steps to nurture its emergence....
Philip Keezer
There’s no doubt that protecting the environment is the top of the agenda in 2022 for businesses, governments and individuals around the world. Building sustainable economies is key to the future, and consumers are increasingly directing their spending power toward companies that can demonstrate they are doing business responsibly.  In fact some recent research...
Philip Keezer
There is no denying the countless physical benefits that come with long-distance running and walking, but beyond this, what benefits can running bring to your mind and your business? Running your own business brings with it huge levels of responsibility and busy schedules. So, what are the psychological benefits of running and walking, and...
Is Cheaper Entertainment The Answer To Stopping Piracy?
It seems there's no stopping the growing popularity of entertainment pirating, but could the solution be as simple as making entertainment cheaper? Australia's Communications Minister Malcolm Turnbull sure thinks so. As SBS reported earlier this summer, Turnbull addressed the issue of internet piracy ahead of the introduction of brand new laws meant to help diminish piracy (namely "forcing internet service...
One of the biggest businesses changes over the last decade has been the shift to eCommerce, a trend accelerated by the recent Covid pandemic. Unlike before, businesses can now operate fully online, only needing physical spaces to store and distribute their goods. mCommerce is natural extension of this trend from static to mobile devices,...
A well-rounded and effective board of directors is a crucial asset for any business. Philip Keezer asks what the perfect recipe for success is when building a board. The individuals who make up the board play a pivotal role in shaping the strategic direction and ensuring the long-term success of the organization. When it...
Philip Keezer
With more and more people getting involved in ecommerce - best estimates being that there are between 12 and 24 million ecommerce stores worldwide - making sure they run smoothly is crucial. When running well, an ecommerce store can be a fulfilling project, as well as a great source of income.  However, as an...
Philip Keezer
Starting a business in today’s world without a solid online presence is like taking a boat on a river without any oars. Building your brand online is a necessity. Your website and social media profiles need to have appeal by being clear and displaying content that is going to tell persuasive and engaging stories that lead to...
In today's digitally-driven world, a company's website is more than just a collection of web pages—it's a virtual storefront that can either captivate and engage customers or leave them clicking away in frustration. Just as a meticulously designed physical store can attract foot traffic, a well-crafted website can draw in online visitors and convert them into loyal...
Philip Keezer
YouTube is one of the world’s biggest platforms. In fact, YouTube is the second most visited site, right after Google. It’s the largest social media platform on the net, and, for those who can build an audience, it is a very lucrative business opportunity and a great way of communicating directly with millions of viewers.

ABOUT ME

Philip J. Keezer
I’m Philip Keezer, entrepreneur, business consultant and mentor. My goal is to develop innovative new technology that makes business easier and allows entrepreneurs to thrive autonomously.

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