Monday, January 30, 2023
Philip Keezer
While many schools offer business studies as a subject, it is rare to see entrepreneurship specifically taught. Business studies tends to teach about existing companies whereas entrepreneurship focuses on developing the skills and qualities needed to take the risk of starting a business from the ground up. These qualities are surely more valuable, and...
Philip Keezer
There’s no doubt that protecting the environment is the top of the agenda in 2022 for businesses, governments and individuals around the world. Building sustainable economies is key to the future, and consumers are increasingly directing their spending power toward companies that can demonstrate they are doing business responsibly.  In fact some recent research...
Philip Keezer
We all love tech, and today the digital economy is the economy. Every aspect of the economy, and of our lives has been changed by the advent of new technologies over the last century, with progress having accelerated in recent decades toward what some anticipate will become an exponential trend. Technology that once seemed...
Within 24 hours of announcing that two weeks’ worth of its profits would go to help those impacted by the conflict in Ukraine, Epic Games – most famous for the hugely popular Fortnite franchise – had raised an impressive $36 million. This donation has served to highlight two things. Firstly, it demonstrates the company’s...
Philip Keezer
Market research is key to business success and a vital skill for any entrepreneur who wants to get ahead. There are a number of different strategies and entrepreneurs can use to better understand their customers and their wants and needs. Entrepreneurs can also use market research to learn more about the industry they are...
Taking your entrepreneurship to the next level is one of the most fulfilling things you can do, but it also takes a lot of time and effort. Between finding suppliers, talking to customers, managing a team and thinking about the big picture, it is easy to neglect other areas of your life, including your health. Finding the...
Top 5 Go-To Leadership Books
When it comes to running a startup, risk-taking is key. In fact, there are five common risks (from market risk to financial risk) that all entrepreneurs should keep in mind and take a closer look at when starting their dream business. As Sreekanth Ravi, founder of Tely Labs, told Entrepreneur magazine, "jumping into the deep end of the startup pool...
Philip Keezer
I recently looked at what businesses and entrepreneurs should be considering when they approach the question of raising capital investment. For startup owners looking to up the ante and accelerate their growth, a second round of funding may well be something that arises further down the line. It will, however, require a lot of...
Philip Keezer
One lesson every entrepreneur should remember, is to make sure to keep reading and keep learning from your peers and colleagues. As 2022 gets underway, it's important to take stock of the past few years and the changes that they've triggered in business and other industries on a global scale. We believe in the...
Philip Keezer
With the hit TV show Survivor returning to our screens, millions will be tuning in to watch contestants push themselves, overcome obstacles and eventually – for the winner – walk away with prize money. Long the topic of many water-cooler chats, Survivor is a brilliant insight into the way humans think, behave and approach...

ABOUT ME

Philip J. Keezer
I’m Philip Keezer, entrepreneur, business consultant and mentor. My goal is to develop innovative new technology that makes business easier and allows entrepreneurs to thrive autonomously.

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