Friday, April 26, 2024
Philip Keezer
Any company or organization needs a good structure to run smoothly. Without clear procedures, hierarchies and policies, confusion can seep into your daily activities and affect the productivity of your company negatively. That’s why learning how to have a flawless company structure is extremely important if you want to take your organization to the...
Philip Keezer
Philip Keezer looks at how entrepreneurs can do the right thing with ESG, and make it align with their business. In recent years, Environmental, Social, and Governance (ESG) factors have emerged as critical considerations for businesses. ESG encompasses a broad spectrum of issues, including climate change, social impact, and corporate governance. Adopting a...
With the advent of platforms like Udemy or Coursera, high-quality education is now easier to access than ever before. Sometimes, you can get valuable courses, taught by professors from world-class universities, for as low as $50. That’s a bargain, because it helps you constantly develop. I think that’s extremely important, since education should never...
Elon Musk’s name has become synonymous with efforts to shake up the world of business with his disruptive innovations at Tesla and SpaceX. The automotive industry is being forced to adapt to the changes brought on by Tesla’s automated, all-electric vehicles and the space industry hasn’t seen this level of competition since the cold war.
Philip Keezer
When it comes to recruiting new talent for your company, what are the keys to discovering the absolute best candidate for the job? Is there a surefire way to know who's perfect for the position and will exceed all expectations? Employees are a huge key to success in companies of all sizes, but this is even more true for startups....
philip keezer
In the wake of Covid-19, companies worldwide underwent a laudable effort to shift their working practices and accommodate remote work. This showed the global economy what can be achieved with remote work, and it’s a shift likely to affect our market for decades to come.  But there’s one area which didn’t adapt properly to...
The personalisation trend has been running strong in the e-commerce sphere for some time now, and it's showing no signs of slowing down. In fact, personalisation is quickly becoming something which consumers expect so, if you’re store isn’t aiming for personalisation, you could be losing out. Personalisation is a powerful tool which enhances the...
With COVID-19 cases back on the rise in many parts of the world, it looks like the pandemic will continue to impact our economy for some time to come. At the onset of the pandemic earlier this year, I gave a rallying call to my teams. I was urging them to be optimistic and...
Philip Keezer
Creating a great company culture brings huge benefits to your business - as I've written about here. Even the best company cultures can't stop human nature however, and conflicts between employees will always be a reality that needs to be managed. Solving employee conflicts is a delicate task that you should be prepared for. Ignoring it,...
In today's rapidly evolving business landscape, product design and innovation are the driving forces that propel companies towards success. Entrepreneurs striving to make their mark understand that a well-designed product can capture markets, disrupt industries, and create lasting customer loyalty. However, the journey from concept to a successful product launch is fraught with challenges. To ensure that...

ABOUT ME

Philip J. Keezer
I’m Philip Keezer, entrepreneur, business consultant and mentor. My goal is to develop innovative new technology that makes business easier and allows entrepreneurs to thrive autonomously.

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