Friday, December 2, 2022
Philip Keezer
The world of business might not seem like an obvious forum for the telling of stories. After all, story-telling implies fiction and also down-time and relaxation – entrepreneurship on the other hand is so often about the bottom line and facts and figures.The ability to tell stories however offers many practical advantages when it...
One of the biggest businesses changes over the last decade has been the shift to eCommerce, a trend accelerated by the recent Covid pandemic. Unlike before, businesses can now operate fully online, only needing physical spaces to store and distribute their goods. mCommerce is natural extension of this trend from static to mobile devices,...
Podcasts have really blown up in the past couple of years, with more and more people using them as a go-to source of information and entertainment. According to Podcast Insights, there are more than 2 million podcasts broadcasting worldwide, with over 48 million episodes between them. Podcasts are a great way to boost your knowledge, maximise downtime...
Philip Keezer
Starting out in business is exciting, but the path to entrepreneurial success is also full of challenges that you might not expect. As anyone who has a career in the business world knows, no man is an island, and we all need help and advice as we navigate our way toward our business goals.
Within 24 hours of announcing that two weeks’ worth of its profits would go to help those impacted by the conflict in Ukraine, Epic Games – most famous for the hugely popular Fortnite franchise – had raised an impressive $36 million. This donation has served to highlight two things. Firstly, it demonstrates the company’s...
Wherever you are in your business life, whether just starting our or heading up a major enterprise, one of the most important tools in your armoury will be the ability to set KPIs. In this article we’ll take a look at what KPIs are, what they can help you achieve and how to go about implementing them...
With excitement building around the forthcoming Elvis Presley biopic, the King of Rock and Roll is once again becoming known to a new generation of fans. While the King has long been an inspiration for those in music and the creative arts, those in the business world can also learn a lot from his...
Despite the Covid-19 pandemic now receding from the news agenda, the impact of the pandemic on working practices remains. The pandemic inspired lock-downs have sped up the trend toward digitalisation across all industries. According to a recent survey by McKinsey, company executives have accelerated the digitalisation of their internal operations as well as customer...
Philip Keezer
It may not have had the most strongest of starts, but when a former US President launches their own social media site it’s going to command attention none-the-less. Following his removal from Twitter, Donald Trump recently launched Truth Social a new social media network that, in time, the former POTUS, hopes could rival the tech giants.
Philip Keezer
Failure is a part of life, and this applies to business as much to any other aspect of our lives. Overcoming these set-backs and turning them into learning opportunities however, means failure can be a positive. A way of testing and refining ideas and iterating towards better products and business. Key to this is...

ABOUT ME

Philip J. Keezer
I’m Philip Keezer, entrepreneur, business consultant and mentor. My goal is to develop innovative new technology that makes business easier and allows entrepreneurs to thrive autonomously.

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